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Content Marketing

4 Ways to Supercharge Your Content Marketing Strategy

June 19, 2017Lina Wang
supercharge your content marketing strategy

Content marketing is an important piece of your business strategy, but only when it’s done correctly. Content that is of little value to your audience is, basically, useless content that’s wasting your time, money, and resources. Content marketing, or the… Continue Reading →

Content Marketing, Digital Marketing Content Marketing, content marketing strategy

What Content Marketing Will Look Like in 2017

January 2, 2017Lina Wang
Content Marketing Trends in 2017

As we bid adieu to 2016, we gear up for (what we hope) will be an incredible 2017, we take a look at what content marketing looked like in 2016. At the heart of it, content marketing is all about… Continue Reading →

Content Marketing, Digital Marketing, Social Media Content Marketing, Content Marketing in 2017

Beyond Metrics: The Content Marketing Results That Really Matter

November 1, 2016Lina Wang
Content Marketing Beyond Metrics

Between algorithms, likes, shares and ratings, content marketing often becomes a numbers game. However, it’s important to remember that people, not numbers, are reading your content and so you should allow for more subjective measures of success. I’ve put together… Continue Reading →

Content Marketing, Digital Marketing Content Marketing, content marketing metrics

6 Content Marketing Growth Hacks to Drive Traffic and Conversions

October 3, 2016Lina Wang
Content Marketing Growth Hacks

6 Content Marketing Growth Hacks to Drive Traffic and Conversions: Many companies now are beginning to spend big amounts of their resources just for marketing their content. The two notable marketing strategies that are being used today are content marketing… Continue Reading →

Content Marketing, Digital Marketing Content Marketing, growth hacking

How Do You Calculate ROI for Your Content Marketing Campaign

September 27, 2016Lina Wang
content marketing campaign

Business deals, investments, and campaigns are lucrative when they tend to yield great returns either in the short-run or long-run. Content Marketing has proved to be a boon for several organizations, and it will continue to do so in the… Continue Reading →

Content Marketing, Digital Marketing, Social Media Content Marketing, content marketing campaign

What Great Content Looks Like in 2015

March 13, 2015Lina Wang
What Great Content Looks Like in 2015

If you’re an online marketer, you’ve heard that “Content is King” about a million times by now. And that’s true: where there’s good content on the web, people will come and read it, provided it’s promoted and designed well. Without… Continue Reading →

Content Marketing, Digital Marketing Content Marketing, content marketing in 2015

Blogging and Other Social Media Trends

January 8, 2015Lina Wang

In my association with my marketing connections on the www, I meet a lot of folks who want to be marketing ninjas. And yes, in a few months! The good part is that it isn’t that difficult nowadays at all. Social… Continue Reading →

Digital Marketing, Social Media blogging, Content Marketing, Social Media Trends
Lina Wang

Lina Wang

Many career hats over the years. MBA, Businesswoman, model, anchor, editor, passionate marketer, fitness freak. Love dancing, painting, blogging, selling, travelling. Poker Lover and Gaming Geek.

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