Content marketing is an important piece of your business strategy, but only when it’s done correctly. Content that is of little value to your audience is, basically, useless content that’s wasting your time, money, and resources. Content marketing, or the… Continue Reading
As we bid adieu to 2016, we gear up for (what we hope) will be an incredible 2017, we take a look at what content marketing looked like in 2016. At the heart of it, content marketing is all about… Continue Reading
Between algorithms, likes, shares and ratings, content marketing often becomes a numbers game. However, it’s important to remember that people, not numbers, are reading your content and so you should allow for more subjective measures of success. I’ve put together… Continue Reading
6 Content Marketing Growth Hacks to Drive Traffic and Conversions: Many companies now are beginning to spend big amounts of their resources just for marketing their content. The two notable marketing strategies that are being used today are content marketing… Continue Reading
Business deals, investments, and campaigns are lucrative when they tend to yield great returns either in the short-run or long-run. Content Marketing has proved to be a boon for several organizations, and it will continue to do so in the… Continue Reading
If you’re an online marketer, you’ve heard that “Content is King” about a million times by now. And that’s true: where there’s good content on the web, people will come and read it, provided it’s promoted and designed well. Without… Continue Reading
In my association with my marketing connections on the www, I meet a lot of folks who want to be marketing ninjas. And yes, in a few months! The good part is that it isn’t that difficult nowadays at all. Social… Continue Reading