Building a business means building a brand, and building a brand means finding your brand voice. Businesses that are not built into brands will inevitably become commodities, and commodities only win customers by virtue of being the lowest priced goods… Continue Reading
Since the emergence of social media, we’ve been fascinated by the ways in which we interact on social media and the way it has been constantly changing. Each year, innovations in technology have been ever-improving approaches to social media marketing.… Continue Reading
If you’re an online marketer, you’ve heard that “Content is King” about a million times by now. And that’s true: where there’s good content on the web, people will come and read it, provided it’s promoted and designed well. Without… Continue Reading
Every web marketer knows that social media is an integral part to a successful online marketing plan. But building a content strategy for your website and integrating social media into it isn’t as simple as it might sound. Publishing informative… Continue Reading
History isn’t quite clear on this for lack of indisputable evidence, but it is more likely than not that ever since sports first originated in simple contests of strength and/ or skill, somebody placed a wager on who the winner… Continue Reading
Is poker a game of skill? Or just plain, dumb luck, chance? What would be the perspective from someone who runs a poker software development company? My business partner firmly believes that poker is “probability and skill!” and that luck doesn’t feature… Continue Reading
In my association with my marketing connections on the www, I meet a lot of folks who want to be marketing ninjas. And yes, in a few months! The good part is that it isn’t that difficult nowadays at all. Social… Continue Reading
Online casino wagering has been a topic of discussion ever since the first online casino came into existence. Going with the casino mindset, online casino owners began giving away lucrative (sometimes ridiculous) deposit bonuses and game bonuses only to realize… Continue Reading
It’s a new age of advertising. A big, big world and everyday more and more brands and products are shouting out loud to be heard. In today’s hyper busy and fast moving age, we see more brands making efforts to… Continue Reading
Game developers have to look at game development from zillions of fresh angles every day, day on day. Not a day goes by when out of the box thinking doesn’t help! Our website and games have to be fun and… Continue Reading